Stalking Or Social Media Networks by Danie Zolezzi How many times have you heard, "she liked his picture," in day-to-day conversation? My guess would be several because of a little phenomenon growing in prominence called "stalking." As users of social media, we are constantly creating and consuming content. Why has stalking become the norm? The reason behind this could simply be: because it's there to find. As a typical millennial, I too am immersed in all thing media and social networks. Finding out every possible detail about someone before even meeting him or her is a common ritual. Today if a piece of information is put out into the world, we feel completely within our right to go out and retrieve it. As consumers, if we are practicing this type of behavior, is it possible that other entities are doing the same with us being their target? Companies pay especially close attention to their followers who mention and like them on social networking sites. So yes, they most certainly are looking at you. Organizations doing business well understand the importance that social media plays in today's digital age. Consumers are benefiting from the immediacy of customer service provided through things like Twitter, Facebook, Instagram, etc. Although many companies are doing a terrific job of reaching their audiences, many others are still struggling with this task. For this reason, many corporations choose to work with a social media agency to handle this aspect of their business. In an article published on Yahoo Finance, fishbat, an agency leading the way through this uncharted territory, offers some solutions on how to avoid these types of errors. The fourth tip in the article, titled, "Fishbat, a Leading Internet Marketing Company, Shares 5 Basic SEO Tips" is "utilize social media." Why is it that despite an organization's successes, the public will ultimately always remember their failures? BuzzFeed took the liberty of publishing an entire article about social media mishaps, titled, "19 Companies That Made Huge Social Media Fails." In many of these instances, the mistake could have been completely avoided if the company if the posts that were scheduled automatically had been shut off and someone was actually monitoring them. Remember to think about whom might be "Google-ing" your name next time your friend suggests you stalk her ex-boyfriend's Instagram. For information about social media, and how it can be utilized for marketing, consult fishbat today.. This article, Stalking Or Social Media Networks has free reprint rights.
