Understanding The Importance Of Facebook Presence For Business by Bilal Hamdan It is very important for a business to have a presence on Facebook. Everyone is on Facebook and people expect brands to be there too. Even if they do not post often, they still need to be there. When the average person goes on Facebook, they might be looking for their favorite brands or new brands to try. If a business is not there, they will lose out on that marketing method. The nice thing is that you do not even have to pay to be seen on Facebook. Once you post on your business page it is out there. It can be shared by a lot of people if it is a good post. 1. Facebook has more than 1.4 billion active global users as at toady and the number is still growing with each day. Facebook would be the third largest country in the world, if it was a country. 2. The average user spends nearly one hour per day on Facebook, or precisely 55 minutes. This is more than enough for a company to grab a bit of attention from a customer. Building your Facebook fan page couldn't be easier and they walk you through every step of the process. You have the opportunity to upload pictures, give a description of your business, share a phone number, share the company website and more. It's like free advertising without the hassle. 4. Customer interaction and feedback are two of the most important factors for a successful business. A fan-page on Facebook will allow a business to learn more about their customers. Through comments and posts, the business will get a timely feedback from a larger audience. On your website you can invite visitors to "like" your Facebook page as well. In short, Facebook has made it very easy to take advantage of some great free advertising and promote your business. Every time someone interacts on your page it shows in their feed which shows others and the domino effect is on its way to bringing in more customers for you. As people begin to understand that there is a real person behind the business, they begin to comment. As they 'like' your fanpage, their friends see that and they can begin to comment as well. Once this starts to occur, word of mouth begins to take over and friends of friends begin to take a look, and the page can 'go viral' or be passed from person to person indefinitely.Obviously, this can create a great deal of publicity for your business that is purely organic and automatic. People like to be interactive, and if that is promoted by you, it will happen. Make posts that give friendly advice, such as ways that your product or service can be used. It can be very informal and useful, rather than promotional and sales oriented. Facebook.com - FB Lander is a social media site aimed at uncovering the advantages & disadvantages by providing an insightful FBLander Review.
